The world of designer toys has always thrived on passion, creativity, and community. In recent years, one particular figure has taken the global collector scene by storm: Labubu. This whimsical creature from the imagination of Hong Kong–based artist Kasing Lung has gone from a niche treasure to a worldwide sensation, sparking queues at pop-up stores, online drops that sell out in seconds, and a robust resale market. Now, the Labubu craze has officially reached Canada, and collectors across the country are embracing it with enthusiasm. For those just entering the scene or considering expanding their collections, it is worth exploring what makes Labubu so special, how the Canadian market is evolving, and what collectors should keep in mind as demand continues to grow.
The Origins of Labubu
Labubu was created by illustrator Kasing Lung in collaboration with the renowned art toy company Pop Mart. The character emerged from Lung’s distinctive illustration style, known for its dreamlike and sometimes eerie aesthetic. Labubu itself is a mischievous creature with large expressive eyes, sharp teeth, and quirky outfits that vary across different series. It embodies both charm and strangeness, a combination that resonates deeply with collectors who appreciate designer toys that balance cuteness with a touch of the surreal.
From its early releases in Asia, Labubu quickly developed a cult following. Each new blind box series, featuring multiple variations of the character, drew increasing attention. Soon, limited editions, collaborations, and special event releases turned Labubu from an art toy into a global collectible phenomenon.
Why Canada Is Catching On
While the Labubu craze began in Asia and spread rapidly across major cities like Hong Kong, Beijing, and Tokyo, the momentum has not slowed down as it crossed into Europe and North America. In Canada, the rise of Labubu can be traced to several factors. First, the growth of Pop Mart stores and online availability has made it easier for Canadian collectors to access new releases. Events like Comic-Con, Fan Expo, and specialized toy conventions have also introduced Labubu to a wider audience.
Moreover, Canadian collectors are no strangers to niche collectibles, whether it is Funko Pops, Bearbricks, or vinyl figures from independent artists. Labubu fits seamlessly into this culture, appealing to both established collectors and newcomers drawn to its unique look. Social media has further accelerated this trend, with Canadian fans sharing unboxings, trades, and meetups through Instagram and TikTok, fueling even more interest.
Understanding the Collector Culture
To fully appreciate the Labubu craze, one must understand the culture of designer toy collecting. Unlike mass-market toys, these figures are produced in limited numbers and often released in blind boxes, which means buyers do not know exactly which version they will receive until opening the package. This element of surprise adds excitement but also creates rarity.
For Canadian collectors, this means that building a complete set can be a challenge. Trading has become a vital part of the community, with enthusiasts organizing local meetups in cities such as Toronto, Vancouver, and Montreal to swap duplicates and hunt for missing figures. Online groups have also become hubs for buying, selling, and trading Labubu figures, creating a sense of camaraderie among fans while also reflecting the competitive nature of the market.
The Secondary Market in Canada
With scarcity comes value, and the Labubu secondary market is thriving in Canada. Limited editions and event-exclusive releases can fetch high prices, sometimes many times their original retail cost. Platforms like eBay, Facebook Marketplace, and specialized collectible sites often list rare Labubus that sell within hours of being posted.
Canadian collectors should be cautious, however. As demand grows, so too does the risk of counterfeits entering the market. Buyers should research sellers carefully, look for authenticity markers, and when possible, purchase from reputable shops or trusted members of the community. The secondary market can be thrilling, but it also requires diligence and knowledge to avoid costly mistakes.
Labubu as Art, Not Just a Toy
One of the key reasons Labubu resonates so strongly is its identity as an art toy rather than a mainstream collectible. Kasing Lung’s artistic vision permeates every release, making each figure feel like a miniature piece of art rather than just merchandise. This has elevated Labubu into the realm of contemporary pop art, where collectors are not just buying a toy but investing in a cultural object.
In Canada, this artistic value has found a receptive audience. Galleries, design stores, and cultural festivals have begun to highlight designer toys as a legitimate form of creative expression, and Labubu sits at the forefront of this movement. For collectors, owning a Labubu is not only about completing a set but also about participating in a global artistic dialogue.
The Experience of Collecting in Canada
For Canadian collectors, the experience of hunting for Labubu extends beyond acquiring the figures themselves. The excitement begins with online drops, where fans anxiously wait for new releases to appear on official sites, often selling out in minutes. For those who prefer in-person experiences, specialty stores in cities like Toronto and Vancouver have started stocking Pop Mart products, creating a sense of community around shopping events.
Meetups and fan groups have become another vital part of the Canadian Labubu scene. Collectors share stories, trade pieces, and sometimes even organize exhibitions to showcase their growing collections. This community aspect ensures that the craze is not just about individual ownership but also about shared passion and creativity.
What Collectors Should Keep in Mind
As Labubu continues to captivate Canada, collectors should approach the craze with both enthusiasm and mindfulness. The first thing to consider is budget. With so many releases, it is easy to overspend in the excitement of completing a collection. Setting clear goals—whether it is focusing on one series, collecting only rare editions, or simply buying for personal enjoyment—can help manage costs.
Another key consideration is storage and preservation. Since Labubu figures are art toys, collectors often display them in cases to protect them from dust, light, and accidental damage. Proper care ensures that the figures retain their value over time, especially for those who view their collection as an investment.
Finally, collectors should remember that Labubu is as much about joy as it is about rarity. While the secondary market can be intense, and competition for limited editions can be stressful, the heart of the craze lies in appreciation for Kasing Lung’s artistry and the playful spirit of the figures themselves.
The Future of Labubu in Canada
As the craze continues, it is likely that Canada will Labubu Doll see even greater integration of Labubu into its collector culture. Pop-up events, official store expansions, and collaborations with Canadian artists or cultural institutions could all be on the horizon. Social media will undoubtedly continue to amplify the trend, introducing more Canadians to the world of Labubu.
For now, Canadian collectors are in the midst of an exciting moment. The community is growing, the figures are more accessible than ever, and the passion surrounding Labubu is stronger with each new release. Whether you are a seasoned designer toy enthusiast or a newcomer curious about the buzz, there has never been a better time to explore what Labubu has to offer.
Conclusion
The arrival of the Labubu craze in Canada marks an important chapter in the global journey of this beloved character. Rooted in art and imagination, Labubu has captured the hearts of collectors who appreciate its unique aesthetic and cultural significance. For Canadian fans, the challenge and thrill of collecting Labubu figures has become a shared experience that blends creativity, community, and passion.
As with any collectible movement, there are practical considerations such as cost, authenticity, and preservation. Yet beyond these concerns lies the true magic of Labubu: the joy of owning a small piece of an artist’s vision, the excitement of discovering rare editions, and the bonds formed within a community of like-minded fans. In Canada, the Labubu craze is not just a passing trend—it is becoming a cultural movement that shows no sign of slowing down.
